Please use this identifier to cite or link to this item: http://hdl.handle.net/11400/2876
Title: A field study of the exploration of the factors influencing visitors' preferences in the mountainous area of Nafpaktia, Greece. Implications for an advertising communication programme
Authors: Μπιτσάνη, Ευγενία Π.
Κάβουρα, Ανδρονίκη Γ.
Καλομενίδης, Π.
Item type: Conference publication
Conference Item Type: Full Paper
Keywords: Τουρισμός;Εναλλακτικός τουρισμός
Subjects: Tourism
Rural tourism
Διοίκηση επιχειρήσεων
Τουρισμός Ελλάδα
Issue Date: 16-Dec-2014
Date of availability: 16-Dec-2014
Publisher: Imperial College Press
Language: English
Citation: Bitsani, E., Kavoura, A. & Kalomenidis, P. (2008) A field study of the exploration of the factors influencing visitors’ preferences in the mountainous area of Nafpaktia, Greece. Implications for an advertising communication programme, In "International Conference on Marketing and Management". Athens, 23-25 May, 2008, pp. 296-301.
Conference: International Conference on Marketing and Management
Access scheme: Publicly accessible
License: Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ηνωμένες Πολιτείες
URI: http://hdl.handle.net/11400/2876
Appears in Collections:Εκπαιδευτικό υλικό

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